Privacy Policy

Effective date: 20 May 2026

AHS Properties respects the privacy of every visitor, client, prospective purchaser, investor, broker, consultant and business partner who interacts with us. This Privacy Policy explains how AHS Properties, together with its affiliates, subsidiaries and related entities where applicable, collects, uses, shares, stores and protects personal information in connection with our website, project enquiries, private consultations, sales gallery visits, marketing communications and real estate-related services.

For the purposes of this Privacy Policy, “AHS Properties”, “we”, “us” and “our” refer to AHS Properties and the relevant AHS Properties entity responsible for your information. “You” and “your” refer to the person using our website, submitting an enquiry, communicating with us or otherwise engaging with our services.

This Privacy Policy is intended to comply with applicable data protection laws, including the United Arab Emirates Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data, and, where relevant, other privacy laws that may apply to individuals located outside the UAE.

For the purposes of applicable data protection law, the data controller is:

AHS Properties, a company incorporated in Dubai, UAE, with its registered address at Office 1703, Damac Executive Heights, Tecom, Dubai, United Arab Emirates.

1. Scope of this Privacy Policy

This Privacy Policy applies when you:

visit or use https://ahsproperties.com or any related page operated by us;
submit an enquiry, booking request or private consultation request;
request information about our residences, villas, commercial properties, developments or services;
visit our sales gallery or attend an AHS Properties event;
communicate with us by telephone, email, WhatsApp, website form, social media or other channels;
interact with our advertising, digital campaigns or social media pages;
enter into, or consider entering into, a transaction with us; or
provide information to us as a client, prospective client, broker, agent, representative, supplier or business partner.

This Privacy Policy does not apply to third-party websites, platforms or services that we do not own or control, even if they are linked from our website.

2. Information We Collect

The personal information we collect depends on how you interact with us. It may include:

2.1 Contact and identity information

This may include your name, email address, telephone number, nationality, country of residence, preferred language, job title, company name and any other details you provide through our website forms, sales gallery, email, telephone, WhatsApp or other communication channels.

2.2 Enquiry and property preference information

This may include the project, property type, location, budget, investment preference, expected purchase timeline, lifestyle requirements, preferred method of contact, consultation request, viewing request, message content and other information relevant to your enquiry.

2.3 Transaction, compliance and verification information

Where you proceed with a booking, reservation, purchase, sale, lease, transfer or other real estate transaction, we may collect information required for legal, regulatory, contractual, payment, anti-money laundering, sanctions screening, know-your-customer and real estate compliance purposes. This may include copies of identification documents, passport details, Emirates ID details, address details, source of funds information, payment details, ownership documents, representative authority documents and related correspondence.

2.4 Communications information

We may collect records of your communications with us, including emails, call notes, WhatsApp messages, enquiry forms, meeting notes, feedback, requests, complaints and other information you choose to share with us.

2.5 Technical and usage information

When you use our website, we may collect technical information such as your IP address, browser type, device type, operating system, pages viewed, time spent on the website, referring website, approximate location, cookie identifiers and similar analytics information.

2.6 Event and sales gallery information

If you visit our sales gallery, attend a project presentation or participate in an AHS Properties event, we may collect visitor registration details, attendance information, preferences, photographs or video footage where appropriate notices are provided, and information needed for security or guest management.

2.7 Marketing preference information

We may collect your preferences regarding newsletters, project updates, invitations, offers, follow-up calls and other marketing communications.

We do not intentionally collect more personal information than is reasonably required for the purposes described in this Privacy Policy.

3. How We Collect Information

We may collect personal information:

directly from you when you fill in a form, contact us, visit our sales gallery, attend an event or communicate with our team;
through our website and digital technologies, including cookies, analytics tools and similar technologies;
from brokers, agents, consultants, representatives or persons acting on your behalf;
from our affiliates, service providers, marketing partners and business partners;
from public sources, property registries, regulatory databases, sanctions lists, corporate registries and other lawful sources where required for compliance or transaction purposes; and
from social media platforms or advertising networks where you interact with our content or campaigns.

If you provide personal information about another person, you confirm that you have authority to do so and that the person has been informed of this Privacy Policy.

4. Why We Use Your Information

We use personal information for the following purposes:

to respond to your enquiries and consultation requests;
to provide information about AHS Properties, our developments, residences, villas, commercial projects, services and availability;
to arrange private consultations, site visits, sales gallery appointments, events and project presentations;
to understand your requirements and recommend relevant properties or services;
to communicate with you by telephone, email, WhatsApp, SMS, social media or other appropriate channels;
to manage bookings, reservations, expressions of interest, sales processes, documentation and related client services;
to conduct identity verification, due diligence, sanctions screening, anti-money laundering checks and other compliance checks;
to process payments, issue receipts, maintain records and administer contracts;
to manage relationships with brokers, agents, consultants, suppliers and business partners;
to operate, maintain, secure and improve our website and digital platforms;
to analyse website performance, campaign performance and client interest in our projects;
to send marketing communications, project updates, invitations and information that may be relevant to you, where permitted by law;
to protect our rights, property, security, clients, staff and business operations;
to comply with applicable laws, regulations, court orders, governmental requests and regulatory obligations;
to manage disputes, legal claims, audits and professional advice; and
to support business transactions, restructuring, financing, asset transfers or similar corporate activities.

5. Legal Basis for Processing

Where applicable law requires us to identify a legal basis for processing personal information, we rely on one or more of the following:

your consent, including where you submit an enquiry or choose to receive certain communications;
performance of a contract or steps taken at your request before entering into a contract;
compliance with legal or regulatory obligations;
our legitimate business interests, including responding to enquiries, managing client relationships, improving our website, protecting our business and promoting our projects in a responsible manner;
protection of legal rights and prevention of fraud, misuse or unlawful activity; and
any other lawful basis permitted under applicable data protection law.

Where we rely on consent, you may withdraw your consent at any time, subject to any lawful reason we may have to continue processing the information.

6. Marketing Communications

We may contact you with information about AHS Properties projects, launches, availability, events, private consultations, offers, market updates and related services that may be of interest to you.

Marketing communications may be sent by email, telephone, SMS, WhatsApp, social media or other channels, where permitted by law. You may ask us to stop sending marketing communications at any time by using the unsubscribe option where available or by contacting us using the details below.

Even if you opt out of marketing, we may still send you non-marketing communications relating to enquiries, appointments, transactions, legal notices, payments, service messages or other matters connected with your relationship with us.

We may send you marketing communications relating to AHS Properties projects, services, and updates.

Where required under applicable UAE law, such communications will only be sent where you have provided your consent or where otherwise permitted by law. You may withdraw your consent at any time.

7. Cookies and Similar Technologies

Our website may use cookies, pixels, tags, analytics tools and similar technologies to operate the website, remember preferences, understand visitor activity, improve user experience, measure campaign performance and support relevant advertising.

Cookies may be placed by us or by third-party service providers such as analytics, advertising, hosting, security or social media providers. You can usually manage cookies through your browser settings. If you disable some cookies, parts of the website may not function properly.

Where required by applicable law, we will request your consent before placing non-essential cookies.

You will be presented with a cookie banner or similar mechanism enabling you to accept or reject non-essential cookies in accordance with applicable law.

8. Sharing of Information

We may share personal information with:

AHS Properties affiliates, subsidiaries and related entities;
employees, consultants, sales representatives and authorised personnel who need the information for business purposes;
brokers, agents, introducers or representatives involved in your enquiry or transaction;
architects, designers, project consultants, property managers and other professionals where relevant to your request or transaction;
technology, website hosting, CRM, analytics, marketing, communications and cloud service providers;
payment processors, banks, escrow agents and financial institutions;
legal advisers, auditors, accountants, insurers and professional advisers;
government authorities, regulators, courts, law enforcement agencies, land departments and other public bodies where required or permitted by law;
compliance, due diligence, sanctions screening and anti-money laundering service providers;
event organisers, venue providers or hospitality partners where relevant to an event you attend;
prospective purchasers, investors, financiers or advisers in connection with a business sale, merger, restructuring, financing, transfer of assets or similar transaction; and
any other party where you have authorised us to share the information or where sharing is required or permitted by law.

We do not sell personal information in the ordinary meaning of selling client data for money. We may, however, use service providers and advertising partners to support marketing and analytics activities, subject to applicable law.

9. International Transfers

Because AHS Properties operates in an international real estate market, your personal information may be processed in the UAE or in other countries where our service providers, technology platforms, advisers, affiliates or business partners operate.

Where personal information is transferred internationally, we take reasonable steps designed to ensure that it receives an appropriate level of protection in accordance with applicable law. These steps may include contractual safeguards, due diligence on service providers, access controls and other appropriate measures.

We implement appropriate safeguards in accordance with UAE data protection law, which may include contractual protections, data transfer agreements, or ensuring that the receiving jurisdiction provides an adequate level of protection.

10. Data Security

We use reasonable technical, organisational and administrative measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure. These measures may include access controls, secure systems, confidentiality obligations, staff awareness, vendor due diligence and appropriate record management.

No website, system or method of transmission is completely secure. You should take care when sending information to us and avoid sharing unnecessary sensitive information through open or unsecured channels.

11. Data Retention

We keep personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to respond to enquiries, manage client relationships, administer transactions, comply with legal and regulatory obligations, resolve disputes, maintain business records and protect our rights.

Retention periods may vary depending on the type of information, the nature of your relationship with us, applicable legal requirements and operational needs. When personal information is no longer required, we will delete, anonymise or securely archive it in accordance with applicable law and our internal practices.

We retain personal information only for as long as necessary for the purposes described in this Privacy Policy.

For example:

(i) enquiry and marketing data with no engagement is typically retained for 6 to 24 months;

(ii) transaction and compliance data is retained for 5 to 10 years in accordance with legal and regulatory requirements, including anti-money laundering obligations.

12. Your Privacy Rights

Subject to applicable law and certain exceptions, you may have the right to:

request access to personal information we hold about you;
request correction of inaccurate or incomplete information;
request deletion of personal information where there is no lawful reason for us to keep it;
object to or restrict certain processing activities;
withdraw consent where processing is based on consent;
request information about how your personal information is used and shared;
request transfer of your personal information where applicable; and
lodge a complaint with a competent data protection authority.

To exercise your rights, please contact us using the details below. We may need to verify your identity before responding to a request. Some requests may be limited where we are required or permitted to retain information for legal, regulatory, contractual, security or legitimate business reasons.

13. Children

Our website and services are intended for adults and are not directed to children. We do not knowingly collect personal information from children without appropriate consent. If you believe a child has provided personal information to us, please contact us so we can take appropriate action.

Our website and services are not directed at individuals under the age of 18. We do not knowingly collect personal data from minors without verifiable parental or guardian consent. If we become aware that such data has been collected, we will take appropriate steps to delete it.

14. Third-Party Links and Platforms

Our website may contain links to third-party websites, social media pages, map services, video platforms or partner resources. We are not responsible for the privacy practices, security or content of third-party websites or platforms. You should review their privacy policies before providing information to them.

15. Updates to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, website, legal obligations or privacy practices. The updated version will be posted on our website with a revised effective date. Your continued use of our website or services after an update means that you acknowledge the updated Privacy Policy.

16. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, you may contact us at:

AHS Properties

Sales Centre: City Walk, Building 5, Unit 2, Happiness Street, Dubai, United Arab Emirates

Email: info@ahs-properties.com

Telephone: +971 4 458 1821

If AHS Properties publishes a dedicated privacy email address, that address should be used for privacy requests.